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Hudson’s Bay Company Celebrates the Toronto International Film Festival

The Iconic Striped Red Carpet Returns in Retailer’s Second Year of Sponsorship

TORONTO, August 29, 2012 – The Hudson’s Bay Company is proud to once again partner with the Toronto International Film Festival® as the Official Multi-Brand Retailer and an Official Red Carpet Sponsor for 2012. From September 6th to September 16th the iconic Hudson’s Bay Company stripes will grace the red carpets at three of the Festival’s key venues – Roy Thomson Hall, Ryerson Theater and TIFF Bell Lightbox.

TIFF Festival 2011 saw some of the world’s biggest stars including Madonna, U2, Elizabeth Olsen, Kiera Knightly and Megan Fox walk the iconic striped carpet.

To further celebrate this year’s Festival, The Hudson’s Bay Company has partnered with Alliance Films on the world premiere of The Place Beyond The Pines starring Ryan Gosling, Bradley Cooper and Eva Mendez. The screening will take place on Friday, September 7th at 6:00 pm at the Princess of Wales Theatre.

On Monday, September 10, The Hudson’s Bay Company celebrates the world premiere of Arthur Newman starring Emily Blunt and Colin Firth. The screening will take place at the Elgin Theatre at 2:30 pm.

About Hudson’s Bay Company:

Hudson’s Bay Company, founded in 1670, is North America’s longest continually operating company. The company comprises The Bay, a major department store, Zellers, a mass merchandise format, and Home Outfitters, a kitchen, bed and bath specialty store. With nearly 500 retail outlets and approximately 50,000 associates in Canada, Hudson’s Bay Company banners provide Canadians with stylish, quality merchandise at great value and with a dedicated focus on exceeding customer expectations. The Hudson’s Bay Company’s US banner operations include Lord & Taylor, an upscale specialty retailer with 48 stores across nine states, with two new stores opened in Spring 2012. The company also operates 3 outlet stores, Lordandtaylor.com, and two Lord & Taylor Home stores.

For further information please contact:
Michelle Veilleux Manager, Public Relations, The Bay
Telephone: (416) 861-4306
Email: michelle.veilleux@hbc.com