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Lord & Taylor to open at Mall at Rockingham Park

March 8, 2012 – New York, NY – Lord & Taylor, a division of Hudson’s Bay Company, announced today that it will open a new 122,000 square-foot store at the Mall at Rockingham Park, a Simon property on Friday, March 16th. This location in Salem, NH will be Lord & Taylor’s first store in northern New England and the first full-line store to open in over a decade.

“Lord & Taylor is very excited to debut a new, modern store concept at the Mall at Rockingham Park,” noted Bonnie Brooks, President, Hudson’s Bay Company. “We’re thrilled to bring Lord & Taylor’s well-edited assortment of approachable fashion to the New Hampshire market. We have high expectations for the store and are looking forward to serving the community.”

The new Lord & Taylor store has resulted in 136 new hires and will carry a wide breadth of premier designers in all product categories including women’s ready-to-wear, accessories, beauty, shoes, men’s and children’s. The two-level store will feature the company’s newest store design, a modern shopping experience that will mirror the Fifth Avenue Flagship’s recent renovation and will include a three-story atrium that lets in natural light.

“This Lord & Taylor store opening has been highly-anticipated by not only the store and Simon Property Group, but shoppers in the entire region,” said David Simon, chairman and chief executive officer of Simon Property Group. “Lord & Taylor’s new northern New England location is sure to
enhance the already fine retail offerings at the Mall at Rockingham Park.”

The store’s hours of operations are: Monday-Thursday from 10:00 a.m. – 9:30 p.m., Friday from 10:00 a.m. – 10:00 p.m., Saturday from 10:00 a.m. – 9:30 p.m. and Sunday from 11:00 a.m. – 7:00 p.m.

The Grand Opening weekend is scheduled for March 16 – 18. Customers will enjoy styling sessions, makeovers, children’s activities, fashion presentations, in-store entertainment, raffles and various events throughout the weekend. The following weekend, Lord & Taylor will host its “Oh My
Prom” fashion show, featuring local high-school students modeling the latest trends in prom dressing.

For more information, please visit:
www.lordandtaylor.com/rockingham
www.lordandtaylor.tumblr.com
www.facebook.com/lordandtaylor
www.twitter.com/lordandtaylor

About Lord & Taylor:
Lord & Taylor is an upscale specialty department store that has built a reputation for attentive customer service and high-quality merchandise focused on apparel and accessories. Founded in 1826, Lord & Taylor is America’s oldest department store and one of America’s premier retailers.
Today, Lord & Taylor operates 47 full-line stores in nine states and the District of Columbia, three Lord & Taylor outlet stores and lordandtaylor.com, the company’s online store.

About The Mall at Rockingham Park:
The Mall at Rockingham Park is located by Route 28 and Exit 1 off I-93 in Salem, New Hampshire and is managed by Simon Property Group, Inc., headquartered in Indianapolis, Indiana. The Mall at Rockingham Park is a super-regional shopping center with over 130 retailers.

About Simon Property Group:
Simon Property Group, Inc. is an S&P 500 company and the largest real estate company in the U.S. The Company currently owns or has an interest in 337 retail real estate properties comprising 245 million square feet in North America and Asia. Simon Property Group is headquartered in
Indianapolis, Indiana and employs more than 5,000 people worldwide. The Company’s common stock is publicly traded on the NYSE under the symbol SPG. For further information, visit the Simon Property Group website at www.simon.com.

Media contacts:

Lori Rhodes
lori@lividini.com
646.443.2061

Lisa Bell
Regan Communications Group (for Simon Property Group)
lbell@regancomm.com
617-488-2883