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TOPSHOP X Adidas Originals

TOPSHOP is bringing sportswear to Spring/Summer 2014 through collaboration with ADIDAS ORIGINALS. As sportswear continues making in-roads to high fashion, the TOPSHOP X ADIDAS collection leads the way, with re-imagined heritage icons for the new season.

The TOPSHOP design team worked with the ADIDAS ORIGINALS archives to produce the ultimate sport-fashion capsule collection. The iconic silhouette has been twisted as classics are re-defined; track vests feature dramatically scooped arm holes and casual pants and jackets are tailored to a slim fit.

Bespoke prints, designed by TOPSHOP’s in-house print designers and inspired by London landscapes, adorn ADIDAS sports heroes such as the 3-Stripe track pants, Firebird track top, Superstar shoe and the iconic 3-Stripe mark itself.

The 20 piece collection features tactile fabrics throughout; silky, ultrafine cupro and lightweight tricot add texture to hoodies and super-hot all in ones, while vests and tees combine printed mesh and colour blocked cotton panels. The contrast of draped jersey and super-soft French terry update classic basketball pieces. Sexy and slouchy fits exist side-by-side to create a strong aesthetic. Sports details accent the collection as contours are traced with techno seaming and concealed pockets.

Footwear also features as three originals favourites: the Superstar, the Tech Super and the Attitude are recreated in luxury leathers. Signature prints dominate in soft corals, field green and gritty monochromes.

Characterised by minimalistic styling and London infused motifs, the collaboration celebrates TOPSHOP’s love for London and ADIDAS’ reputation as the ultimate sports label in British street culture.

TOPSHOP and Adidas Originals working together is a total celebration of the greatness of fashion and sportswear and how important and influential they are to each other. We wanted to bring some femininity to the range and make the collection fit with all your fashion staples; whether you want to wear as a fashion garment or a performance garment the beauty is in how you combine it together. We’re in a sportswear revolution at the moment; fashion is really driven by what’s happening in the sportswear world, it’s at the top of the radar in the fashion stakes so to have Adidas Originals as a starting point was fantastic.

Kate Phelan – Creative Director, TOPSHOP

Editors Notes:

- Price Range – $45 – $170

- The collection consists of 20 pieces

- The collection launches globally on March 20, 2014 and will be available at all Hudson’s Bay Topshop locations across Canada.

About TOPSHOP:

TOPSHOP is a major British style authority and one of fashion’s biggest success stories. In 1994, a TOPSHOP flagship store was born, as the brand took over a 90,000 sq ft space at London Oxford Circus in the heart of the West End. It remains there today, and is considered the world’s largest fashion store, attracting over 500,000 shoppers each week. A pioneer of design collaborations, TOPSHOP is also well known for nurturing young talent, including Christopher Kane, Meadham Kirchoff, Hussein Chalayan, Richard Nicoll and Mary Kantranzou. TOPSHOP is the only high street brand to show on schedule at London Fashion Week, and has recently celebrated ten years of sponsoring New Gen – supporting young British designers and giving them a platform to show within LFW and promote their collections to the international press.