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Meet Philip! The HBC Foundation Launches 9th Annual Heritage Charity Bear In Support of Canadian Charities

TORONTO, Oct. 24, 2013 – The Hudson’s Bay Company Foundation is pleased to introduce Philip, the 9th annual heritage charity bear in support of the Foundation’s 2014 charitable partners.  Donning an HBC Signature striped toque, Philip is a polar-white teddy that pays homage to one of the many adventurers that contributed to the history of Canada and legacy of HBC.

CharityBear2013-(3)The limited edition Philip is named after Philip Turnor, HBC’s first inland surveyor. Turnor surveyed and mapped much of Rupert’s Land from 1778 – 1792, amassing a tremendous amount of information about the interior of North America for HBC. In the winter of 1789-90, Turnor taught the art of surveying to David Thompson, who later became North America’s most important map-maker.

100% of net proceeds from the sale of Philip go to the HBC Foundation, which is dedicated to improving the lives of Canadians through programs that reflect our distinct Canadian values.

“Each year, the HBC Foundation launches a charity bear that reflects our company’s rich history and also raises funds for some very worthy causes,” says Stephanie Thornbury, DVP, Community Investment, Hudson’s Bay Company. “Our charity bear program is a wonderful way for our customers to celebrate Canada’s rich heritage while helping others.”  With only 10,000 in production, Philip is a true collectable with a cause.  To date, the Foundation’s heritage charity program has raised over $1 million.

About the HBC Foundation

The HBC Foundation is one of Canada’s leading charitable organizations dedicated to improving the lives of Canadians through programs that reflect our distinct Canadian values. Since 2005, the HBC Foundation has donated more than $69 million in cash and in-kind donations to charitable organizations, including our official charitable partners: Canadian Olympic Foundation, Canadian Paralympic Committee, Look Good Feel Better, Canadian Breast Cancer Research Foundation, Habitat for Humanity and the Canadian Red Cross.

HBC’s Olympic Mittens have become a Canadian winter wardrobe staple, with more than 5 million pairs sold since their launch in 2010. One third from the sale of each pair of Red Mittens goes to support our athletes through the Canadian Olympic Foundation for athlete development programs, coaching and equipment.  To date, the red mitten campaign has raised more than $22 million for Canadian athletes.

About Hudson’s Bay Company

Hudson’s Bay Company (HBC), founded in 1670, is North America’s longest continually operated company. In Canada, HBC operates Hudson’s Bay, Canada’s largest department store with 90 locations, unsurpassed in its fashion, beauty, home and accessory designers and brands, as well as HBC also operates Home Outfitters, Canada’s largest home specialty superstore with 69 locations across the country. In the United States, HBC operates Lord & Taylor, a department store with 48 full-line store locations throughout the northeastern United States and in two major cities in the Midwest, and With approximately 29,000 Associates in Canada and the U.S., HBC banners provide stylish, quality merchandise at great value, with a dedicated focus on service excellence. Hudson’s Bay Company trades on the Toronto Stock Exchange under the symbol “HBC”.

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Personne-ressource média :

Tiffany Bourré
Première directrice
Communications externes
Compagnie de la Baie d’Hudson
416-571-1301 (cellulaire)